The accessible and innovative 162m2 stand offers visitors a virtual reality experience of its most important promotions.
The stand includes multiple technological media such as holograms, virtual reality, interactive and large-format screens, and natural elements like wood and plant walls, that convey Grupo ACCIONA’s commitment to innovation and the environment.
ACCIONA Producciones y Diseño (APD) has designed, produced and setup ACCIONA Inmobiliaria’s stand at SIMA (Salón Inmobiliario Internacional de Madrid), that will take place between 31 May and 3 June at IFEMA. APD has created an accessible and innovative stand that offers visitors the possibility of experiencing some of its most important promotions through a multitude of cutting edge technological elements.
For ACCIONA Inmobiliaria’s stand at SIMA 2018, APD has created two different areas. Firstly, the ground floor of the stand, 162m2 in surface, to organise the operation and activities taking place during the trade fair, and that includes visitor support areas, exhibition areas showcasing the company’s key promotions, several networking areas, a virtual reality space and a holographic exhibition. Secondly, the upper crown, to offer an attractive communication area with a 10 m2transparent LED screen that features ACCIONA Inmobiliaria’s key promotions.
In addition, and in line with its firm commitment to innovation in the real estate sector, the stand’s design includes multiple cutting edge technological media such as a virtual reality space, holograms, interactive screens and the large-format LED screen.
At the virtual reality space, visitors will enjoy an immersive 3D experience with goggles to virtually walk through some of the promotions.
The holographic exhibition offers visitors the possibility of learning more about the characteristics of the BREEAM certification inside a building. The BREEAM certificate assesses and certifies the sustainability of a building.
The stand also includes touch screens to access further information on the promotions and the key advantages of purchasing an ACCIONA Inmobiliaria home.
Finally, the natural elements such as wood and the two plant walls present in the stand convey Grupo ACCIONA’s respect and commitment to the environment.