ACCIONA Producciones y Diseño was the company in charge of designing and producing the show, which used mapping technique, laser and special effects technology.
From December 12 to 15, the Goya Facade of the Museo del Prado in Madrid (Spain) was turned into an immense canvas on which almost a hundred of the Museum’s works of art were projected, accompanied by light effects and live music.
ACCIONA Producciones y Diseño, the company in charge of designing and producing the show, used mapping, laser and special effects technology to achieve an immersive three-dimensional projection that included a synchronized soundtrack, composed specifically for the event.
The paintings chosen for the video mapping offered a broad overview of the range and quality of the Museum’s art collection, presenting the main painters though not their most popular pieces but, rather, less well-known works that are vital for understanding the development of painting and of society.
The lighting and mise en scène, artistically directed by XLR Estudio, were articulated around large axes, both thematic (allegories, flowers, dramatic visions, mythology, religious iconography, portraits of women, landscapes, etc.) and stylistic (Mannerism, Gothic, Romanticism, Impressionism, etc.), in a sequence designed to trigger an emotional response in the viewer rather than an understanding of the images on an intellectual level.
An essential part of the show was the soundtrack, composed especially for the event by Olivier Arson, winner of the 2019 Goya Award for Best Original Soundtrack for the movie The Realm.
The musical score, performed live by an electronic musician, a string quartet and three flautists under a conductor, was synchronized with the projections using sequencing software, so that the images seemed to “vibrate and dance” to the music.
The soundtrack merged both classical and modern themes, in keeping with the spirit of the Prado Museum, which, in recent years, has adopted a policy of counterposing displays of older and newer pieces in its exhibitions.
In line with the commitment to sustainability of both ACCIONA and the Museo del Prado, the event was CO2/sub>-neutral; i.e., pollutant emissions were minimized and those that cannot be avoided will be offset by clean energy projects.
This initiative is part of a sponsorship agreement between ACCIONA and the Prado Museum to publicize the bicentenary of the museum’s foundation. ACCIONA and the Prado have long worked together in projects that link art and innovation. An example of this collaboration was the The Spirit of Painting exhibition (2017) by Cai Guo-Qiang, the first contemporary artist to create work in situ for exhibition at the Prado.